Walmart's keys of success

To pursue let’s talk about

First of all Mr Walton began as a 75$ per month’s employee job For JC Penney . His primary focus was selling products at low prices to get higher-volume sales at a lower profit margin. Otherwise the way of entry strategy in a market . (which have 3 important steps , to setting clears , to do a market research and to study the competition )

Walton pioneered many concepts that became crucial to his success: He always made sure that the shelves were filled to give an impression of abundance with a large choice of goods at good prices and he was one of the first person who let his store open very late even during Christmas holiday .

After that , He opened up his first own store in Bentonville, Arkansas, naming it "Walton's Five and Dime". Then in 1962 he opened the first Walmart discount City store with the same ideas and concepts , Walmart known a very fast success and five years after there were 24 stores across Arkansas .

The result of the sales increased make that the company was listed in the New York exchanged in 1970.

One other cause of the success of this company is that Wal-Mart stores Inc is a corporate social like They says as slogan “ Save money, live better “ there Walmart encourage and make its employees shareholders of the society . That’s make employees feel more important and encouraged them to ameliorate the annual turnover .

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